What I Do
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GoHighLevel & AI Automation Studio, Northampton UK

I Build What AI Can't
Do Alone.

I'm Urooj Shafait, a GoHighLevel and AI automation specialist based in Northampton, UK. I build and fix GoHighLevel accounts, set up CloseBot and A2P 10DLC, and build voice AI, AI agents and MCP servers. I'm also a full stack WordPress developer. Custom, every time.

50+ projects delivered  •  6+ years experience  •  100% client owned

One Developer.
Everything AI Can Build.

MCP servers, AI agents, voice AI, apps, websites, Chrome extensions, and ready-made GoHighLevel snapshots. Pick something below, or tell me what you need and I will build it custom.

MCP Servers

Give Claude, ChatGPT, or Gemini real control of your tools. I build and host MCP servers for GoHighLevel, CloseBot, Votel AI, and custom APIs.

See my MCP servers

GoHighLevel Automation

Full GHL control through AI. Contacts, pipelines, calendars, invoices, workflows, Voice AI, sub-accounts, snapshots. 592+ tools in one conversation.

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CloseBot & Conversational AI

AI chat agents that qualify leads, answer questions, and book appointments inside GoHighLevel and CloseBot. Built to feel human, not robotic.

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Voice AI Agents

AI that answers the phone, qualifies callers, and books jobs. Inbound and outbound voice agents that sound natural and never miss a call.

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Custom AI Agents

AI agents that actually do the work. Lead outreach, follow ups, research, data entry, and full workflows wired into the tools you already use.

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Ready-Made Snapshots

Complete GoHighLevel campaigns you can import in minutes. Pipeline, forms, calendar, workflows, and an AI chat agent, all built and ready.

Browse snapshots

Web & App Development

Full web and mobile apps built from scratch, like Raahi Flow. Clean, fast, and made to fit how your business actually runs.

Talk to me

Full Stack WordPress Development

WordPress sites built properly: custom plugins, Elementor builds and WooCommerce e-commerce, made fast, responsive and easy for you to run.

Talk to me

Chrome Extensions & Automations

Browser extensions and backend automations that remove the repetitive work, from lead scraping to LinkedIn and CloseBot outreach systems.

Talk to me

App & AI Audits

I audit apps built with Lovable, Claude, or any stack, plus voice and AI systems. I find what is broken or unsafe and tell you how to fix it.

Talk to me

Control Your Entire
GHL Agency with AI

Stop clicking through menus. Tell Claude what to do and watch it happen — across every module, every location, every client account.

Task Before With MCP
Add contact + tag + opportunity ~8 min manual ~12 seconds
Trigger workflow & enrol contacts Manual per contact One Claude command
Pull pipeline report Manual export Instant in Claude
Send targeted campaign Multiple screens One conversation
Manage sub-accounts Login per account One AI session
Explore the GoHighLevel MCP
592+
GHL Tools
42
Categories Covered
Always Connected
Full Agency Access

Modules Covered

ContactsCalendarsConversations OpportunitiesWorkflowsInvoices ProductsBlogsFunnels FormsSocial PlannerVoice AI Conversation AISnapshotsAffiliates DocumentsTasksPhone Numbers Custom ValuesMediaCampaigns + 8 more

Connect AI to Your Whole Stack

An MCP server lets Claude, ChatGPT, or Gemini actually operate your tools, not just talk about them. I build and host them, so you can run your systems in plain English.

Ready-Made GoHighLevel Campaigns

Complete GoHighLevel systems you can import in minutes. Pipeline, forms, calendar, workflows, and an AI chat agent, all built and ready to run.

Real Projects. Real Results.

Full SaaS apps, MCP servers, voice AI, and automation systems built from scratch for startups, agencies, and service businesses worldwide.

Raahi Flow fleet management and DVSA compliance software for UK hauliers, built by Urooj Labs
RaahiFlow.com — Live SaaS Product

Raahi Flow — Fleet & DVSA Compliance Software

Designed and built a full multi-tenant SaaS from scratch for UK transport and haulage. Driver walkaround checks, defect reporting, dispatch with routes, ticket reconciliation, driver documents, invoicing, and compliance reminders, in one app drivers actually use. Live in production with real fleets.

Next.jsMulti-tenant SaaSPWAStripe BillingMaps & GPSDVSA / FORS
Visit RaahiFlow.com

Orbyt Echo — Voice AI Platform

Built a live voice AI product from the ground up. Real-time AI phone and web agents that greet callers, answer questions, qualify leads, and book calls, with a no-code agent builder, live demos, and multiple voice engines. Used in real prospect demos.

Realtime Voice AIWebRTCTwilioGemini / GPT LiveGHL

LinkedIn & CloseBot Outreach Engine

Engineered an end-to-end outreach system: scrape and qualify leads with AI, run A/B campaigns, and hand replies to a CloseBot conversational agent through a GoHighLevel bridge that books calls automatically. A hands-off lead-to-booking pipeline.

AI QualificationHeyReachCloseBotGHL Bridgen8n

Custom GHL MCP Server for Claude AI

Architected a custom Model Context Protocol server from scratch bridging Claude Desktop and GoHighLevel. 592+ tools across 42 modules — agency owners control their entire GHL account via natural language. Engineered a two-token OAuth system for stable, 24/7 API connections with no manual refresh required.

Node.jsMCP SDKGHL APIOAuth 2.0Multi-tenant SaaS

Visual AI Floor Plan Analyzer & Quoting

Bray Chapman — Tradie Force

Engineered a custom AI app using Google Studio Visual AI and Make.com. Processes uploaded house floor plans, automatically detects rooms, calculates square metres, and attaches the processed data and quote directly to the client's GoHighLevel CRM profile via webhooks.

Google Studio AIMake.comGHL WebhooksAI Image Processing

ServiceTitan AI Booking Ecosystem

Ryan — Drain Leads

Built a complex backend ecosystem syncing GoHighLevel with ServiceTitan for a plumbing agency. Implemented CloseBot Conversational AI to qualify Angi leads, read real-time dispatch capacity, and instantly book appointments into the ServiceTitan dispatch board via Make.com and Zapier.

ServiceTitan APICloseBot AIMake.comZapierGHL

Enterprise WooCommerce & Technical SEO

Eric — Palisade Scents

Full e-commerce overhaul for a luxury fragrance brand. Managed 8,000+ WooCommerce products with dynamic 55% retail markups. Optimised speed and LCP with WP Rocket, Bunny CDN, and Cloudflare. Built Elementor mega menus and a comprehensive RankMath technical SEO strategy.

WooCommerceWP RocketBunny CDNElementor ProRankMath SEO

AI Call Transcription & CRM Routing

Will — Lockard.co

Built an API bridge using Make.com and OpenAI. A webhook listens for new external dialer calls, uses OpenAI to transcribe and summarise the audio, and automatically routes the formatted summary into GoHighLevel to notify the sales team — fully hands-off.

Make.comOpenAI APIGHL APIWebhooks

Multi-Inbox CRM Email Routing Engine

Sammy The Bull

Engineered a centralised email routing system using Make.com and GoHighLevel. Captures emails from multiple domain addresses, generates unique opportunity IDs, and intelligently routes them to Sales, Customer Care, or Admin pipelines with strict role-based visibility.

Make.comGHL PipelinesEmail AutomationCRM Architecture

Premium Bilingual Website Development

Cherif Amri — Lutex Design

Built a high-end, fully responsive bilingual (English/French) site from scratch using Elementor Pro. Engineered custom CSS for complex portfolio galleries, executed full mobile optimisation, and migrated the completed staging site to the live server.

Elementor ProCustom CSSBilingualWordPressSite Migration

What Clients Say

Real words from agency owners, e-commerce brands, and service businesses across the UK, US, and Australia.

Featured
"I had the pleasure of working with Urooj on several AI automation and WordPress projects, and she absolutely delivered. Her ability to quickly understand our needs, build efficient systems, and communicate clearly throughout the process made her a standout partner. She brought strong technical expertise, a great attitude, and a sense of ownership that's rare to find. I'd work with her again in a heartbeat."

"I know, you are the best technical VA I have ever had. You are one person who I know will complete something difficult."

W
Will
Lockard.co — AI Automations, Voice AI & WordPress
Featured
"This looks really good. It's literally something I've been thinking about getting set up — an agent that could go in and deploy tasks in GoHighLevel. I've told him a lot about you and the things you've built, especially with the onboarding flow. I've shown some of the stuff that you've built to Jonathan, and he's very impressed."

"I really appreciate your speed & work. I like when people move fast as it's how I work. Very impressed."

B
Bray Chapman
Tradie Force — GHL Custom Apps, Floor Plan AI & Claude MCP
"You're a Rockstar! You came a long way and you learned a lot and taught me stuff too. It's not easy working in different time zones but we work good together and you understand."

"Excellent job Urooj! The site overall is shaping up to be one of the best. You are very talented."

E
Eric
Palisade Scents — Enterprise WooCommerce & Technical SEO
"I really appreciate your work and your energy!! You have good skills. I give all my trust, do it like mockup. I like so much your work, much appreciated."

"Small details are important for me in website — and you delivered every one of them."

C
Cherif Amri
Lutex Design — Bilingual Elementor Pro Development
"Doing a great job. I really appreciate the effort. I'm super excited about the results we're gonna get from this."

"That doesn't get done without your hard work and effort. I have confidence in you."

R
Ryan
Drain Leads — ServiceTitan, Make.com & GHL AI Workflows
"Congratulations. You have solved a problem for many people not just me."
S
Sammy The Bull
Complex API & Email Parsing Automation
"Definitely, I would love to keep working with you. You have a fantastic personality. You're good at what you do. Thank you, I really appreciate your input and your time on this."

"Thank you so much for double-checking and for setting it up properly." — Hayden

L
Lethisha & Hayden
Systemize It — GHL SaaS Snapshots & Outreach Logic
Urooj — AI Automation Specialist

Builder. Automator.
Problem Solver.

I'm Urooj Shafait (she/her), a GoHighLevel and AI automation specialist based in Northampton, UK, with 6+ years building production systems for startups, agencies, and service businesses across the UK, US, and Australia.

I build and fix GoHighLevel accounts, set up CloseBot and A2P 10DLC, and build voice AI, AI agents, MCP servers and ready-made GoHighLevel snapshots. I'm also a full stack WordPress developer (custom plugins, Elementor and e-commerce), and I build web and mobile apps and Chrome extensions. I also audit apps and AI builds to find what is broken or unsafe. I don't sell templates. I build systems that fit how your business actually works, tested and handed over with documentation.

My focus right now is the edge of what AI can do on its own: using the Model Context Protocol to give AI real, reliable control over the tools businesses run every day, and building anything custom a client needs around it.

6+
Years Experience
50+
Projects Delivered
3
Continents Served

Let's Build Something

WhatsApp is fastest. I typically respond within a few hours.